Employer Branding & Communications Specialist
Employer Branding & Communications Specialist
Ho Chi Minh City, VN, 700000
About GFT
GFT Technologies is driving the digital transformation of the world’s leading financial institutions. Other sectors, such as industry and insurance, also leverage GFT’s strong consulting and implementation skills across all aspects of pioneering technologies, such as cloud engineering, artificial intelligence, the Internet of Things for Industry 4.0, and blockchain. With its in-depth technological expertise, strong partnerships and scalable IT solutions, GFT increases productivity in software development. This provides clients with faster access to new IT applications and innovative business models, while also reducing risk.
We’ve been a pioneer of near-shore delivery since 2001 and now offer an international team spanning 16 countries with a global workforce of over 12,000 people around the world. GFT is recognised by industry analysts, such as Everest Group, as a leader amongst the global mid-sized Service Integrators and ranked in the Top 20 leading global Service Integrators in many of the exponential technologies such as Open Banking, Blockchain, Digital Banking, and Apps Services.
Role Summary
This role is responsible for supporting internal communications, employee engagement activities, and employer branding initiatives that strengthen our culture and position GFT as an employer of choice in Vietnam and across APAC. You will work closely with other HR functions, Business Leaders, and regional stakeholders to create engaging employee experiences and impactful employer branding campaigns.
Key Responsibilities
Employer Branding
-
Support the execution of GFT's employer branding strategy and annual roadmap.
-
Create engaging content for social media and employer branding channels.
-
Coordinate recruitment marketing campaigns and hiring initiatives.
-
Manage stock of employer branding materials, promotional assets, and corporate merchandise.
-
Build relationships with universities, student organizations, and external partners.
-
Organize employer branding events including #growtechtalent, #womenintech initiatives, tech/career talks,…
-
Promote employee success stories and testimonials.
Internal Communications
-
Support the execution of GFT's internal communications strategy and annual roadmap.
-
Support the creation and distribution of internal communications across APAC.
-
Develop articles, announcements, newsletters, and employee stories for the intranet and communication channels.
-
Assist with executive communication materials and presentations.
-
Maintain communication calendars and ensure timely delivery of campaigns.
Employee Engagement & Events
-
Support the planning and execution of employee engagement activities and company events, including Monthly and Quarterly events, Health & Well-being initiatives, Recognition programs, Culture and Sustainability campaigns.
-
Coordinate logistics, vendors, and event communications.
-
Capture and publish event highlights and success stories.
Content Creation & Design
-
Create visual and written content for both internal and external communications.
-
Produce social media posts, posters, videos, presentations, and digital assets.
-
Ensure consistency with GFT's global brand guidelines.
Analytics & Reporting
-
Monitor engagement metrics and campaign performance.
-
Prepare regular reports and recommendations to improve communication effectiveness and employer brand visibility.
-
Track event participation and employee feedback.
Required Skills & Experience
Education
-
Bachelor’s degree in Communications, Marketing, Human Resources, Public Relations, Journalism, or related fields.
Experience
-
Minimum 2 - 3 years of experience in Employer Branding, Internal Communications, Marketing, Employee Engagement, or related fields.
-
Working experience in technology companies is an advantage.
-
Experience in organizing corporate events and engagement activities is highly preferred.
Skills & Competencies
-
Excellent communication and storytelling skills in both English and Vietnamese.
-
Strong content writing and copywriting abilities.
-
Proficiency in Microsoft Office and presentation design.
-
Experience with Canva, Adobe Creative Suite, or other design tools is preferred.
-
Strong project management and organizational skills.
-
Ability to manage multiple projects and deadlines simultaneously.
-
Creative mindset with strong attention to detail.
-
Excellent stakeholder management and collaboration skills.
Personal Attributes
-
Proactive and self-driven.
-
Positive and can-do attitude.
-
Passionate about people, culture, and employee experience.
-
Comfortable working in a fast-paced and dynamic environment.
-
Willingness to learn and continuously improve.
What We Offer
You will be working with some of the brightest people in business and technology on challenging and rewarding projects in a team of like-minded individuals. GFT prides itself on its international environment that promotes professional and cultural exchange and encourages further individual development with the benefits below:
-
Competitive salary
-
13th-month salary guarantee
-
Performance bonus
-
Professional English course for employees
-
Premium health insurance
-
Extensive annual leave
(Note: Due to the high volume of applications we receive, we are unable to respond to every candidate individually. If you have not received a response from GFT regarding your application within 10 workdays, please consider that we have decided to proceed with other candidates. We truly appreciate your interest in GFT and thank you for your understanding)